Customer Focused Sales Skills

All sales people - anyone who is responsible for persuading others to purchase.

Active participation will equip you to: use a consultative selling process to acquire new business and defend existing business;  identify the real needs of different types of purchaser; confidently handle questions & objections; use partnership-building techniques; involve others in your success.

We will cover how to: research, prepare and plan prior to meeting customers; handle questions & objections; identify the real influencers & decision-makers; sell to different buying styles; sell benefits; create added value through consultancy skills;  protect & grow existing accounts;  open up new opportunities through building partnerships with customers; selling through intermediaries.

Two days

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